McKesson
The client needed to create a “store” feel for a destination annual meeting for executives. There needed to be a variety of branded wear for the attendees. It was a multiple day event with golf and spa components
The Company
McKesson, Pharmaceutical Corp.
The Objective
To supply a high level executive, destination meeting with McKesson branded wearables in a store type setting. The meeting was held in Pebble Beach and needed to have an up market feel with a lot of variety in choices.
The Result
Slingshot Marketing sourced multiple brands to successfully fill the request. The team worked tirelessly to propose jackpot style and item ideas, accurately supply size runs, properly brand each item and package and ship to the event location. Everyone involved agreed a fantastic success. An event we have handled for multiple years!
